Here are the 3 costly mistakes that you are making with your content. And these mistakes are costing you money, but mostly these mistakes are costing you a lot of time
1. You don’t know the content that you have
You have been creating content for the past months, past years, or even 5 years, right? But You don’t have a system that tells you what you have, like where are your things, where you store it, and this cost you time. You will recreate things and that is wasting your time.
2. You don’t know the content that you have
I’ve been talking for the past few days and a few weeks about the importance of knowing what content to share in nurturing mode or promotion mode. If you don’t know what season you’re in or if you don’t know what content to share on that season you always take a lot of time and making a huge huge mistake.
3. You don’t have a large vision with your content.
You are looking at your content as a day to day operation instead of looking at your quarter, 6 month, or yearly plan. You need to know what your vision is for the rest of the year. You need to be able to scale that content. It is using the content now for results later.
What is my goal for the rest of the year? What kind of content am I talking about for the rest of the year? Who is that program for? Is it for beginners? Is it for 6-figure people? You have to know what content you have to pull out of your vault that is going to be used for the rest of the year.
The content that you are going to share today is going to see what is happening next month or 6 months from now. So you have to look at the long term. That doesn’t mean that you need to write it now, plan it now, it just means that you are aware of where you’re heading, and when you know where you are heading it is not a struggle to know what content you’re going to put out there. You can use the hacks, you can use repurposing, you can use batching or you can outsource it to your VA.
But first, you need to have that vision, and that vision comes from you. Don’t start with the content, start with the goal.
If you need help in mapping out your content for your next launch, let’s talk.
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